SurePeople cares about and is committed to protect the privacy of its users.
SurePeople privacy notice
Last revised in August 2024
SurePeople, Inc. (“SurePeople,” “us,” “we,” or “our”),  recognizes  that  privacy  and  security  are 
concerns for itself and individuals accessing SurePeople’s websites and/or applications. This 
Privacy  Policy  describes the types of information we may collect from individuals (“you” or 
“your”) that visit, download, install, or use the surepeople.com website or any of our publicly 
available websites (the “Websites”), our Mobile Application for the iOS and Android operating 
systems (the “Mobile  Application”) or the Prism psychometric assessment. This Privacy Policy 
also describes the security measures we take to protect Personal Information (as herein defined) 
we collect. 
We refer to the Websites, Mobile Application, and Prism psychometric assessment together as 
the “Platform.” This Privacy Policy applies whether you access the Platform for your own use or 
for use by one of our client companies.  
This Privacy Policy works together with our User Agreement, and any other agreements (each a 
“SurePeople Application Agreement”) we have with individuals or businesses (for example, your 
employer)  that  use  or  interact  with  SurePeople  products  or  services  (each  such  individual  or 
business, together with its employees and other authorized users, a “Customer”). By using any 
part of the Platform on which SurePeople has posted this Privacy Policy, you authorize 
SurePeople  to  collect  and  use  your  information  as  set  forth  in  this  Privacy  Policy  and  any 
applicable  SurePeople  Application  Agreement.  Such  SurePeople  Application  Agreements  may 
further define the way in which SurePeople collects, uses, and shares information provided by 
SurePeople Customers when they use part of the Platform. 
When you submit information through the Platform, including the Prism psychometric 
assessment, you are instructing us to transmit that information to certain third parties, including 
our Customer (who may be your employer), and to the third parties listed in Section 5 below. 
Any revisions to this Privacy Policy will be posted at www.surepeople.com/privacy. Your 
continued use of the Platform after we post such changes will constitute your acceptance of the 
revised Privacy Policy to the extent permitted by applicable law. 
SurePeople, Inc. (“SurePeople,” “us,” “we,” or “our”),  recognizes  that  privacy  and  security  are concerns for itself and individuals accessing SurePeople’s websites and/or applications. This Privacy  Policy  describes the types of information we may collect from individuals (“you” or “your”) that visit, download, install, or use the surepeople.com website or any of our publicly available websites (the “Websites”), our Mobile Application for the iOS and Android operating systems (the “Mobile  Application”) or the Prism psychometric assessment. This Privacy Policy also describes the security measures we take to protect Personal Information (as herein defined) we collect. 
We refer to the Websites, Mobile Application, and Prism psychometric assessment together as the “Platform.” This Privacy Policy applies whether you access the Platform for your own use or for use by one of our client companies.  
This Privacy Policy works together with our User Agreement, and any other agreements (each a “SurePeople Application Agreement”) we have with individuals or businesses (for example, your employer)  that  use  or  interact  with  SurePeople  products  or  services  (each  such  individual  or business, together with its employees and other authorized users, a “Customer”). By using any part of the Platform on which SurePeople has posted this Privacy Policy, you authorize SurePeople  to  collect  and  use  your  information  as  set  forth  in  this  Privacy  Policy  and  any applicable  SurePeople  Application  Agreement.  Such  SurePeople  Application  Agreements  may further define the way in which SurePeople collects, uses, and shares information provided by SurePeople Customers when they use part of the Platform.
When you submit information through the Platform, including the Prism psychometric 
assessment, you are instructing us to transmit that information to certain third parties, including our Customer (who may be your employer), and to the third parties listed in Section 5 below. Any revisions to this Privacy Policy will be posted at www.surepeople.com/privacy. Your continued use of the Platform after we post such changes will constitute your acceptance of the revised Privacy Policy to the extent permitted by applicable law. 
What Information is collected and how is it collected?
contractual obligations to its Customers. Personal Information includes the following information
from and about users of the Platform:
• Information you provide to us when you download, register with, or use the Websites,
Mobile Application or Platform (such as your name, title, company, address, country, e-
mail address, phone numbers, gender, and date of birth, as well as information that
reasonably can be related or linked to a particular individual or a household, including
through an IP address, such as relationship information regarding services we provide or
may provide to you, information about how you use the Platform, and information about
the device(s) and networks that you use in conjunction with the Platform, such as Device
ID, browser type, ISP, referring or exit pages, operating system, date/time stamps, or
clickstream data.)
• Information that you provide by filling in forms in the Websites, the Mobile Application,
or the Platform. This includes information provided at the time of registering to use any
part of the Platform, subscribing to our service, posting material, and requesting further
services. SurePeople may also ask you for information when you provide responses to any
psychometric self-assessment(s) and/or questionnaires (including information used to
construct your Prism profile), enter a contest or promotion sponsored by us, and when
you report a problem with any part of the Platform.
• Records and copies of your correspondence (including email addresses and phone
numbers), if you contact us.
• Your responses to any psychometric self-assessment(s) and/or questionnaire(s) that we
might ask you to complete for research purposes, or in connection with your creation of
your Prism profile.
• Details of transactions you carry out through any part of the Platform and of the
fulfillment of your orders, including financial information you enter in connection with
orders placed through the Platform. Although SurePeople does not have access to
payment card numbers, our payment processors will collect the financial information
necessary to process your payments in accordance with the payment processor’s respective
services agreement and privacy policy.
• Your search queries on the Websites, Mobile Application or Platform.
You may also post or provide information for display on public areas of the Platform (collectively,
“User Contributions”). Your User Contributions are posted and transmitted to others at your own
risk. Although you may set certain privacy settings for such information by logging into your
account profile, please be aware that no security measures are perfect or impenetrable.
Additionally, we cannot control the actions of third parties with whom you may choose to share
your User Contributions. We cannot guarantee that your User Contributions will not be viewed
by unauthorized persons.
Unless otherwise required by law, Personal Information does not include publicly available
information or aggregated or de-identified information that cannot be used to identify you
individually or reasonably be re-associated with you.
contractual obligations to its Customers. Personal Information includes the following information from and about users of the Platform:
• Information you provide to us when you download, register with, or use the Websites,
Mobile Application or Platform (such as your name, title, company, address, country, e-
mail address, phone numbers, gender, and date of birth, as well as information that
reasonably can be related or linked to a particular individual or a household, including through an IP address, such as relationship information regarding services we provide or may provide to you, information about how you use the Platform, and information about the device(s) and networks that you use in conjunction with the Platform, such as Device ID, browser type, ISP, referring or exit pages, operating system, date/time stamps, or clickstream data.)
• Information that you provide by filling in forms in the Websites, the Mobile Application,
or the Platform. This includes information provided at the time of registering to use any
part of the Platform, subscribing to our service, posting material, and requesting further
services. SurePeople may also ask you for information when you provide responses to any
psychometric self-assessment(s) and/or questionnaires (including information used to
construct your Prism profile), enter a contest or promotion sponsored by us, and when
you report a problem with any part of the Platform.
• Records and copies of your correspondence (including email addresses and phone
numbers), if you contact us.
• Your responses to any psychometric self-assessment(s) and/or questionnaire(s) that we
might ask you to complete for research purposes, or in connection with your creation of
your Prism profile.
• Details of transactions you carry out through any part of the Platform and of the
fulfillment of your orders, including financial information you enter in connection with orders placed through the Platform. Although SurePeople does not have access to payment card numbers, our payment processors will collect the financial information
necessary to process your payments in accordance with the payment processor’s respective
services agreement and privacy policy.
• Your search queries on the Websites, Mobile Application or Platform.
You may also post or provide information for display on public areas of the Platform (collectively, “User Contributions”). Your User Contributions are posted and transmitted to others at your own risk. Although you may set certain privacy settings for such information by logging into your account profile, please be aware that no security measures are perfect or impenetrable.
Additionally, we cannot control the actions of third parties with whom you may choose to share your User Contributions. We cannot guarantee that your User Contributions will not be viewed by unauthorized persons.Unless otherwise required by law, Personal Information does not include publicly available information or aggregated or de-identified information that cannot be used to identify you individually or reasonably be re-associated with you.
How is My Information Collected?
In  addition  to  the  User  Contributions  and  other  Personal  Information  described  in  Section  2 
above, SurePeople collects information in a number of different ways.  
  
 (a) Automatically.  When you download, access, and use the Platform, the Platform may 
use technology to automatically collect: 
• Usage Details. SurePeople may automatically collect details of your access to and use 
of  any  part  of  the  Platform,  including  traffic  data,  location  data,  logs,  and  other 
communication data and the resources that you access and use through the Platform.  
• Device  Information.  SurePeople  may  collect  information  about  your  device  and 
internet connection, including the device’s unique identifier, IP address, operating 
system, browser type, mobile network information, and the device’s telephone 
number. 
• Stored  Information  and  Files.  The  Platform  also  may  access  metadata  and  other 
information associated with other files stored on your device.  
• Location Information. The Platform may also collect real-time information about the 
location of your device. 
If  you  do  not  want  SurePeople  to  collect  this  information,  then  do  not  download  the  Mobile 
Application or delete it from your device, and do not access the Platform.  For more information 
regarding  your  choices  about  our  use  and  disclosure  of  information,  see  Section  5.  Note, 
however, that opting out of the Platform’s collection of location information will disable its 
location-based features. 
 
 (b)  Information  Collection  and  Tracking  Technologies.    SurePeople  also  uses  various 
information collection technologies: 
• Cookies (or mobile cookies). A cookie is a small file placed on your device. It may be 
possible to refuse to accept mobile cookies by activating the appropriate setting on 
your  device  or  browser.  However,  if  you  select  this  setting,  you  may  be  unable  to 
access certain parts of our Platform. We use cookies to perform the following tasks: 
ensure that the Platform functions as intended; guard against fraud; understand how you 
engage with the Platform or our services; advertising our Platform or our services where allowed.
• Web Beacons. Pages contained within the Platform and our emails or other 
communications  may  contain  small  electronic  files  known  as  web  beacons  (also 
referred to as clear gifs, pixel tags, and  single-pixel gifs) that permit SurePeople, for 
example,  to  count  users  who  have  visited  those  pages  or  opened  an  email  and  for 
other related statistics (for example, recording the popularity of certain app content 
and verifying system and server integrity). 
(c) Third Party Information Collection.  Some content or applications on the Platform 
are served by third-parties or from third-party servers, content providers, and application 
providers. These third parties may use cookies alone or in conjunction with web beacons or 
other tracking technologies to collect information about you when you use our website. The 
information they collect may be associated with your personal information or they may collect 
information, including personal information, about your online activities over time and across 
different websites and other online services. For clarity, SurePeople does not currently sell any 
Personal Information to any third party advertisers. 
We do not control these third parties' tracking technologies or how they may be used. For 
information about how you can opt out of receiving targeted advertising from many providers, 
see Choices About How We Use and Disclose Your Information.
above, SurePeople collects information in a number of different ways.
(a) Automatically. When you download, access, and use the Platform, the Platform may
use technology to automatically collect:
• Usage Details. SurePeople may automatically collect details of your access to and use
of any part of the Platform, including traffic data, location data, logs, and other
communication data and the resources that you access and use through the Platform.
• Device Information. SurePeople may collect information about your device and
internet connection, including the device’s unique identifier, IP address, operating
system, browser type, mobile network information, and the device’s telephone
number.
• Stored Information and Files. The Platform also may access metadata and other
information associated with other files stored on your device.
• Location Information. The Platform may also collect real-time information about the
location of your device.
If you do not want SurePeople to collect this information, then do not download the Mobile
Application or delete it from your device, and do not access the Platform. For more information
regarding your choices about our use and disclosure of information, see Section 5. Note,
however, that opting out of the Platform’s collection of location information will disable its
location-based features.
(b) Information Collection and Tracking Technologies. SurePeople also uses various
information collection technologies:
• Cookies (or mobile cookies). A cookie is a small file placed on your device. It may be
possible to refuse to accept mobile cookies by activating the appropriate setting on
your device or browser. However, if you select this setting, you may be unable to
access certain parts of our Platform. We use cookies to perform the following tasks:
ensure that the Platform functions as intended; guard against fraud; understand how you
engage with the Platform or our services; advertising our Platform or our services where allowed.
• Web Beacons. Pages contained within the Platform and our emails or other
communications may contain small electronic files known as web beacons (also
referred to as clear gifs, pixel tags, and single-pixel gifs) that permit SurePeople, for
example, to count users who have visited those pages or opened an email and for
other related statistics (for example, recording the popularity of certain app content
and verifying system and server integrity).
(c) Third Party Information Collection. Some content or applications on the Platform
are served by third-parties or from third-party servers, content providers, and application
providers. These third parties may use cookies alone or in conjunction with web beacons or
other tracking technologies to collect information about you when you use our website. The
information they collect may be associated with your personal information or they may collect
information, including personal information, about your online activities over time and across
different websites and other online services. For clarity, SurePeople does not currently sell any
Personal Information to any third party advertisers.
We do not control these third parties' tracking technologies or how they may be used. For
information about how you can opt out of receiving targeted advertising from many providers,
see Choices About How We Use and Disclose Your Information.
(a) Automatically. When you download, access, and use the Platform, the Platform may
use technology to automatically collect:
• Usage Details. SurePeople may automatically collect details of your access to and use
of any part of the Platform, including traffic data, location data, logs, and other
communication data and the resources that you access and use through the Platform.
• Device Information. SurePeople may collect information about your device and
internet connection, including the device’s unique identifier, IP address, operating
system, browser type, mobile network information, and the device’s telephone
number.
• Stored Information and Files. The Platform also may access metadata and other
information associated with other files stored on your device.
• Location Information. The Platform may also collect real-time information about the
location of your device.
If you do not want SurePeople to collect this information, then do not download the Mobile
Application or delete it from your device, and do not access the Platform. For more information
regarding your choices about our use and disclosure of information, see Section 5. Note,
however, that opting out of the Platform’s collection of location information will disable its
location-based features.
(b) Information Collection and Tracking Technologies. SurePeople also uses various
information collection technologies:
• Cookies (or mobile cookies). A cookie is a small file placed on your device. It may be
possible to refuse to accept mobile cookies by activating the appropriate setting on
your device or browser. However, if you select this setting, you may be unable to
access certain parts of our Platform. We use cookies to perform the following tasks:
ensure that the Platform functions as intended; guard against fraud; understand how you engage with the Platform or our services; advertising our Platform or our services where allowed.
• Web Beacons. Pages contained within the Platform and our emails or other
communications may contain small electronic files known as web beacons (also
referred to as clear gifs, pixel tags, and single-pixel gifs) that permit SurePeople, for
example, to count users who have visited those pages or opened an email and for
other related statistics (for example, recording the popularity of certain app content
and verifying system and server integrity).
(c) Third Party Information Collection. Some content or applications on the Platform
are served by third-parties or from third-party servers, content providers, and application
providers. These third parties may use cookies alone or in conjunction with web beacons or
other tracking technologies to collect information about you when you use our website. The
information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. For clarity, SurePeople does not currently sell any Personal Information to any third party advertisers.
We do not control these third parties' tracking technologies or how they may be used. For
information about how you can opt out of receiving targeted advertising from many providers, see Choices About How We Use and Disclose Your Information.
How is My Information Used?
SurePeople uses information that it collects about you or that you provide to us, including any 
Personal Information, to: 
• Provide you with the Platform and its contents, and any other information, products or 
services that you request from us.  This includes processing certain information 
(including, your responses to any psychometric self-assessments and questionnaires) 
through generative artificial intelligence tools like OpenAI. 
• Provide a Customer (for example, your employer) or its employees and authorized users 
with the Platform and its contents.  This also includes processing certain information 
(including, your responses to any psychometric self-assessments and questionnaires) 
through generative artificial intelligence tools like OpenAI. 
• Fulfill any other purpose for which you provide such information, including in 
connection with your creation of a Prism profile and any coaching and/or individualized 
development that you or your company elects to receive. 
• Process payments.
• Give you notices about your subscription, including any expiration and renewal notices. 
• Carry out SurePeople’s obligations and enforce its rights in connection with your use of 
the Platform. 
• Notify you when Mobile Application or Platform updates are available, and of changes 
to any products or services we offer or provide though it. 
• In any other way we may describe when you provide the information. 
• For any other purpose with your consent. 
 
The usage information we collect helps us to improve our Platform and Mobile Application and 
to deliver a better and more personalized experience by enabling us to: 
• Estimate our audience size and usage patterns. 
• Store information about your preferences, allowing us to customize our Mobile 
Application or Platform according to your individual interests and preferences. 
• Speed up your searches. 
• Recognize you when you use the Platform. 
• SurePeople uses location information we collect to provide tailored suggestions.
Personal Information, to:
• Provide you with the Platform and its contents, and any other information, products or
services that you request from us. This includes processing certain information
(including, your responses to any psychometric self-assessments and questionnaires)
through generative artificial intelligence tools like OpenAI.
• Provide a Customer (for example, your employer) or its employees and authorized users
with the Platform and its contents. This also includes processing certain information
(including, your responses to any psychometric self-assessments and questionnaires)
through generative artificial intelligence tools like OpenAI.
• Fulfill any other purpose for which you provide such information, including in
connection with your creation of a Prism profile and any coaching and/or individualized
development that you or your company elects to receive.
• Process payments.
• Give you notices about your subscription, including any expiration and renewal notices.
• Carry out SurePeople’s obligations and enforce its rights in connection with your use of
the Platform.
• Notify you when Mobile Application or Platform updates are available, and of changes
to any products or services we offer or provide though it.
• In any other way we may describe when you provide the information.
• For any other purpose with your consent.
The usage information we collect helps us to improve our Platform and Mobile Application and
to deliver a better and more personalized experience by enabling us to:
• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our Mobile
Application or Platform according to your individual interests and preferences.
• Speed up your searches.
• Recognize you when you use the Platform.
• SurePeople uses location information we collect to provide tailored suggestions.
• Provide you with the Platform and its contents, and any other information, products or
services that you request from us. This includes processing certain information
(including, your responses to any psychometric self-assessments and questionnaires)
through generative artificial intelligence tools like OpenAI.
• Provide a Customer (for example, your employer) or its employees and authorized users
with the Platform and its contents. This also includes processing certain information
(including, your responses to any psychometric self-assessments and questionnaires)
through generative artificial intelligence tools like OpenAI.
• Fulfill any other purpose for which you provide such information, including in
connection with your creation of a Prism profile and any coaching and/or individualized
development that you or your company elects to receive.
• Process payments.
• Give you notices about your subscription, including any expiration and renewal notices.
• Carry out SurePeople’s obligations and enforce its rights in connection with your use of
the Platform.
• Notify you when Mobile Application or Platform updates are available, and of changes
to any products or services we offer or provide though it.
• In any other way we may describe when you provide the information.
• For any other purpose with your consent.
The usage information we collect helps us to improve our Platform and Mobile Application and to deliver a better and more personalized experience by enabling us to:
• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our Mobile
Application or Platform according to your individual interests and preferences.
• Speed up your searches.
• Recognize you when you use the Platform.
• SurePeople uses location information we collect to provide tailored suggestions.
With whom does SurePeople share my information?
SurePeople may, without restriction, disclose aggregated information, and information about 
our users that does not identify any individual.  SurePeople may also disclose Personal 
Information that we collect or you provide as described in this privacy policy: 
• To our subsidiaries and affiliates. 
• To  secure  and  verified  third  party  payment  processors  such  as  Stripe.  Our  payment 
processors will collect the information necessary to process your payments in accordance 
with the payment processor’s respective services agreement and privacy policy. 
• A copy of Stripe’s privacy policy can be found at https://stripe.com/privacy.  
• To generative artificial intelligence providers, such as OpenAI, to perform functions and 
services as part of the Platform. 
• A copy of OpenAI’s privacy policy can be found at https://openai.com/policies/row-
privacy-policy/  
• To  contractors,  service  providers,  and  other  third  parties (including,  without  limitation, 
major financial institutions providing merchant services)  but solely (i) for the purpose of 
providing services to  you and (ii) provided  such parties are bound by contractual 
obligations to keep personal information confidential and use it only for the purposes for 
which we disclose it to them. 
• To  a  buyer  or  other  successor  in  the  event  of  a  merger,  divestiture,  restructuring, 
reorganization, dissolution, or other sale or transfer of some or all of SurePeople’s assets, 
whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in 
which  personal information held by SurePeople about our Platform users is among the 
assets transferred. 
• To fulfill the purpose for which you provide it, including, without limitation, the provision 
of services by SurePeople to you.  
• To third parties to market their products or services to you if you have not opted out of 
these disclosures. 
• For any other purpose disclosed by SurePeople when you provide the information; and 
• With your consent. 
• In addition, if your employer (or another authorized third party) (each, an “Organization”) 
has created an account for your use and benefit on behalf of such Organization (each, an 
“Enterprise  Account”), then your Personal Information may be shared to additional 
parties within the Organization as follows: 
• Administrator: One or more account creator(s) or owner(s) within the Organization 
(the “Administrator(s)”) may be able to access all of your Personal Information and 
the Personal Information for all members of the Organization.  Upon registering for 
the Platform, the Administrator(s) for your Organization will be disclosed to you, and 
you consent to such disclosure of Personal Information to the Administrator. 
• Leader: Any individual leader(s) within the Organization (the “Leader(s)”) may be 
able to access all Personal Information related to a designated group of persons 
within your Organization.  Upon registering for the Platform, the Leader for your 
Organization will be disclosed to you, and you consent to such disclosure of Personal 
Information to the Leader. 
• Limited User: Some users may access the Platform solely to complete a Prism 
questionnaire (and not to use the Platform more generally) (a “Limited user”), in 
which event such Limited User’s Prism questionnaire may be shared with the 
Administrator(s) and/or Leaders. Certain information about users or their Prism 
questionnaire may be shared with other Limited Users as part of the services 
provided to users of the Platform. 
SurePeople may also disclose your personal information:
• To  comply  with  any  court  order,  law,  or  legal  process,  including  to  respond  to  any 
government or regulatory request. 
• If  we  believe  disclosure  is  necessary  or  appropriate  to  protect  the  rights,  property,  or 
safety of SurePeople, our customers, or others. This includes exchanging information with 
other companies and organizations for the purposes of fraud protection and credit risk 
reduction. 
  6. Choices about how we use and disclose your information 
We strive to provide you with choices regarding the Personal Information you provide to us. We 
have created mechanisms to provide you with the following control over your information:  
 (a) Tracking Technologies and Advertising. In many cases, you can set your browser 
or device to refuse all or some browser cookies, or to alert you when cookies are being sent. Each 
browser and device is different, so use the “help” function of your browser or device to learn 
about cookie preferences and other privacy settings that may be available. If you disable or refuse 
cookies, please note that some parts of our Platform may then be inaccessible or not function as 
intended.   
 
 (b) Location  Information.  You  can  choose  whether  or  not  to  allow  the  Mobile 
Application  to  collect  and  use  real-time information about your device’s location through the 
device’s privacy settings. If you block the use of location information, some parts of the Mobile 
Application may become inaccessible or not function properly. 
 
 (c) Promotional Offers from the Company. If you do not wish to have your contact 
information used by SurePeople to  promote  our own products or services, you can opt-out by 
sending  an  email  stating  your  request  to privacy@surepeople.com.  If  we  have  sent  you  a 
promotional  email,  you  may  request  to  be  omitted  from  future  emails  by  sending  us  a  return 
email  or  pressing  the  button  provided.  This  opt  out  will  not  apply  to  our  use  of  information 
provided  to  SurePeople  as  a  result  of  a  product  or  service  purchase,  warranty  registration  or 
other transactions. 
 
 (d) Google Analytics. SurePeople uses Google Analytics to monitor and improve our 
user experience. You can opt out of Google Analytics without affecting how you visit our site. For 
more information on opting out of being tracked by Google Analytics across all websites you use, 
visit https://tools.google.com/dlpage/gaoptout. 
 
 7. Accessing and correcting your information 
You can review and change your personal information by logging into the Platform and visiting 
your account profile page. You may also send us an email at privacy@surepeople.com to request
• To our subsidiaries and affiliates.
• To secure and verified third party payment processors such as Stripe. Our payment processors will collect the information necessary to process your payments in accordance
with the payment processor’s respective services agreement and privacy policy.
• A copy of Stripe’s privacy policy can be found at https://stripe.com/privacy.
• To generative artificial intelligence providers, such as OpenAI, to perform functions and services as part of the Platform.
• A copy of OpenAI’s privacy policy can be found at https://openai.com/policies/row-
privacy-policy/
• To contractors, service providers, and other third parties (including, without limitation, major financial institutions providing merchant services) but solely (i) for the purpose of
providing services to you and (ii) provided such parties are bound by contractual
obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of SurePeople’s assets,
whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by SurePeople about our Platform users is among the assets transferred.
• To fulfill the purpose for which you provide it, including, without limitation, the provision
of services by SurePeople to you.
• To third parties to market their products or services to you if you have not opted out of
these disclosures.
• For any other purpose disclosed by SurePeople when you provide the information; and
• With your consent.
• In addition, if your employer (or another authorized third party) (each, an “Organization”)
has created an account for your use and benefit on behalf of such Organization (each, an “Enterprise Account”), then your Personal Information may be shared to additional
parties within the Organization as follows:
• Administrator: One or more account creator(s) or owner(s) within the Organization
(the “Administrator(s)”) may be able to access all of your Personal Information and
the Personal Information for all members of the Organization. Upon registering for
the Platform, the Administrator(s) for your Organization will be disclosed to you, and
you consent to such disclosure of Personal Information to the Administrator.
• Leader: Any individual leader(s) within the Organization (the “Leader(s)”) may be
able to access all Personal Information related to a designated group of persons
within your Organization. Upon registering for the Platform, the Leader for your
Organization will be disclosed to you, and you consent to such disclosure of Personal
Information to the Leader.
• Limited User: Some users may access the Platform solely to complete a Prism
questionnaire (and not to use the Platform more generally) (a “Limited user”), in
which event such Limited User’s Prism questionnaire may be shared with the
Administrator(s) and/or Leaders. Certain information about users or their Prism
questionnaire may be shared with other Limited Users as part of the services
provided to users of the Platform.
SurePeople may also disclose your personal information:
• To comply with any court order, law, or legal process, including to respond to any
government or regulatory request.
• If we believe disclosure is necessary or appropriate to protect the rights, property, or
safety of SurePeople, our customers, or others. This includes exchanging information with
other companies and organizations for the purposes of fraud protection and credit risk
reduction.
6. Choices about how we use and disclose your information
We strive to provide you with choices regarding the Personal Information you provide to us. We
have created mechanisms to provide you with the following control over your information:
(a) Tracking Technologies and Advertising. In many cases, you can set your browser
or device to refuse all or some browser cookies, or to alert you when cookies are being sent. Each
browser and device is different, so use the “help” function of your browser or device to learn about cookie preferences and other privacy settings that may be available. If you disable or refuse cookies, please note that some parts of our Platform may then be inaccessible or not function as
intended.
(b) Location Information. You can choose whether or not to allow the Mobile
Application to collect and use real-time information about your device’s location through the
device’s privacy settings. If you block the use of location information, some parts of the Mobile Application may become inaccessible or not function properly.
(c) Promotional Offers from the Company. If you do not wish to have your contact
information used by SurePeople to promote our own products or services, you can opt-out by
sending an email stating your request to privacy@surepeople.com. If we have sent you a promotional email, you may request to be omitted from future emails by sending us a return
email or pressing the button provided. This opt out will not apply to our use of information
provided to SurePeople as a result of a product or service purchase, warranty registration or other transactions.
(d) Google Analytics. SurePeople uses Google Analytics to monitor and improve our
user experience. You can opt out of Google Analytics without affecting how you visit our site. For
more information on opting out of being tracked by Google Analytics across all websites you use,
visit https://tools.google.com/dlpage/gaoptout.
7. Accessing and correcting your information
You can review and change your personal information by logging into the Platform and visiting your account profile page. You may also send us an email at privacy@surepeople.com to request
our users that does not identify any individual. SurePeople may also disclose Personal
Information that we collect or you provide as described in this privacy policy:
• To our subsidiaries and affiliates.
• To secure and verified third party payment processors such as Stripe. Our payment processors will collect the information necessary to process your payments in accordance with the payment processor’s respective services agreement and privacy policy.
• A copy of Stripe’s privacy policy can be found at https://stripe.com/privacy.
• To generative artificial intelligence providers, such as OpenAI, to perform functions and
services as part of the Platform.
• A copy of OpenAI’s privacy policy can be found at https://openai.com/policies/row-
privacy-policy/
• To contractors, service providers, and other third parties (including, without limitation, major financial institutions providing merchant services) but solely (i) for the purpose of providing services to you and (ii) provided such parties are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
• To a buyer or other successor in the event of a merger, divestiture, restructuring,
reorganization, dissolution, or other sale or transfer of some or all of SurePeople’s assets,
whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in
which personal information held by SurePeople about our Platform users is among the
assets transferred.
• To fulfill the purpose for which you provide it, including, without limitation, the provision
of services by SurePeople to you.
• To third parties to market their products or services to you if you have not opted out of
these disclosures.
• For any other purpose disclosed by SurePeople when you provide the information; and
• With your consent.
• In addition, if your employer (or another authorized third party) (each, an “Organization”)
has created an account for your use and benefit on behalf of such Organization (each, an
“Enterprise Account”), then your Personal Information may be shared to additional
parties within the Organization as follows:
• Administrator: One or more account creator(s) or owner(s) within the Organization
(the “Administrator(s)”) may be able to access all of your Personal Information and
the Personal Information for all members of the Organization. Upon registering for
the Platform, the Administrator(s) for your Organization will be disclosed to you, and
you consent to such disclosure of Personal Information to the Administrator.
• Leader: Any individual leader(s) within the Organization (the “Leader(s)”) may be
able to access all Personal Information related to a designated group of persons
within your Organization. Upon registering for the Platform, the Leader for your
Organization will be disclosed to you, and you consent to such disclosure of Personal
Information to the Leader.
• Limited User: Some users may access the Platform solely to complete a Prism
questionnaire (and not to use the Platform more generally) (a “Limited user”), in
which event such Limited User’s Prism questionnaire may be shared with the
Administrator(s) and/or Leaders. Certain information about users or their Prism
questionnaire may be shared with other Limited Users as part of the services
provided to users of the Platform.
SurePeople may also disclose your personal information:
• To comply with any court order, law, or legal process, including to respond to any
government or regulatory request.
• If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of SurePeople, our customers, or others. This includes exchanging information with
other companies and organizations for the purposes of fraud protection and credit risk
reduction.
6. Choices about how we use and disclose your information
We strive to provide you with choices regarding the Personal Information you provide to us. We have created mechanisms to provide you with the following control over your information:
(a) Tracking Technologies and Advertising. In many cases, you can set your browser
or device to refuse all or some browser cookies, or to alert you when cookies are being sent. Each browser and device is different, so use the “help” function of your browser or device to learn about cookie preferences and other privacy settings that may be available. If you disable or refuse cookies, please note that some parts of our Platform may then be inaccessible or not function as intended.
(b) Location Information. You can choose whether or not to allow the Mobile
Application to collect and use real-time information about your device’s location through the device’s privacy settings. If you block the use of location information, some parts of the Mobile Application may become inaccessible or not function properly.
(c) Promotional Offers from the Company. If you do not wish to have your contact
information used by SurePeople to promote our own products or services, you can opt-out by sending an email stating your request to privacy@surepeople.com. If we have sent you a promotional email, you may request to be omitted from future emails by sending us a return email or pressing the button provided. This opt out will not apply to our use of information provided to SurePeople as a result of a product or service purchase, warranty registration or other transactions.
(d) Google Analytics. SurePeople uses Google Analytics to monitor and improve our
user experience. You can opt out of Google Analytics without affecting how you visit our site. For
more information on opting out of being tracked by Google Analytics across all websites you use, visit https://tools.google.com/dlpage/gaoptout.
7. Accessing and correcting your information
You can review and change your personal information by logging into the Platform and visiting
your account profile page. You may also send us an email at privacy@surepeople.com to request
California & Other State Laws
If you are a California resident, California law may provide you with additional rights regarding 
our  use  of  your  personal  information.  To  learn  more  about  your  California  privacy  rights,  visit 
https://oag.ca.gov/privacy/ccpa.  
Although we do not currently sell data, California’s “Shine the Light” law (Civil Code Section § 
1798.83) permits users of our Mobile Application that are California residents to request certain 
information  regarding  our  disclosure  of  personal  information  to  third  parties  for  their  direct 
marketing purposes. To make such a request, please send an email to privacy@surepeople.com. 
In addition to California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, 
Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state 
residents with rights to: 
• Confirm whether we process their personal information. 
• Access and delete certain personal information. 
• Correct inaccuracies in their personal information, taking into account the information's 
nature processing purpose (excluding Iowa and Utah). 
• Data portability. 
• Opt-out of personal data processing for: 
• targeted advertising (excluding Iowa); 
• sales; or  
• profiling in furtherance of decisions that produce legal or similarly significant effects 
(excluding Iowa and Utah). 
• Either limit (opt-out of) or require consent to process sensitive personal data.
The exact scope of these rights may vary by state. To exercise any of these rights please email 
privacy@surepeople.com.  To appeal a decision regarding a consumer rights request, please 
email privacy@surepeople.com  
Nevada provides its residents with a limited right to opt-out of certain personal information 
sales. Residents who wish to exercise this sale opt-out rights may submit a request to 
privacy@surepeople.com. However, please know we do not currently sell data triggering that 
statute's opt-out requirements.
https://oag.ca.gov/privacy/ccpa.
Although we do not currently sell data, California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Mobile Application that are California residents to request certain
information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to privacy@surepeople.com.
In addition to California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state residents with rights to:
• Confirm whether we process their personal information.
• Access and delete certain personal information.
• Correct inaccuracies in their personal information, taking into account the information's
nature processing purpose (excluding Iowa and Utah).
• Data portability.
• Opt-out of personal data processing for:
• targeted advertising (excluding Iowa);
• sales; or
• profiling in furtherance of decisions that produce legal or similarly significant effects
(excluding Iowa and Utah).
• Either limit (opt-out of) or require consent to process sensitive personal data.
The exact scope of these rights may vary by state. To exercise any of these rights please email privacy@surepeople.com. To appeal a decision regarding a consumer rights request, please
email privacy@surepeople.com
Nevada provides its residents with a limited right to opt-out of certain personal information sales. Residents who wish to exercise this sale opt-out rights may submit a request to privacy@surepeople.com. However, please know we do not currently sell data triggering that statute's opt-out requirements.
Although we do not currently sell data, California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Mobile Application that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to privacy@surepeople.com.
In addition to California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana,
Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state
residents with rights to:
• Confirm whether we process their personal information.
• Access and delete certain personal information.
• Correct inaccuracies in their personal information, taking into account the information's
nature processing purpose (excluding Iowa and Utah).
• Data portability.
• Opt-out of personal data processing for:
• targeted advertising (excluding Iowa);
• sales; or
• profiling in furtherance of decisions that produce legal or similarly significant effects
(excluding Iowa and Utah).
• Either limit (opt-out of) or require consent to process sensitive personal data.
The exact scope of these rights may vary by state. To exercise any of these rights please email privacy@surepeople.com. To appeal a decision regarding a consumer rights request, please email privacy@surepeople.com
Nevada provides its residents with a limited right to opt-out of certain personal information
sales. Residents who wish to exercise this sale opt-out rights may submit a request to
privacy@surepeople.com. However, please know we do not currently sell data triggering that
statute's opt-out requirements.
International Users and Visitors
By  using  the  Platform  or  our  services,  you  understand  and  acknowledge  that  your  Personal 
Information  will  be  processed  and  stored  in  the  United  States,  and  may  be  disclosed  to  our 
service  providers  and  affiliates  in  other  jurisdictions.  You  acknowledge  that  your  Personal 
Information may be processed outside of the country in which you are a resident and in countries 
that are not subject to an adequacy decision by the European Commission and which may not 
provide for the same level of data protection as the European Economic Area (EEA). In such cases, 
SurePeople will ensure that we or the recipient of your Personal Information offer an adequate 
level of protection and that such transfers are made consistent with applicable law. 
Subject to any exemptions provided by law, if you are located in the EEA, you may have the right 
to  request  access  to,  as  well  as  to  seek  to  update,  delete,  correct,  or  restrict  or  object  to  the 
processing of your Personal Information.  As explained above, we process Personal Information 
in  various  ways  depending  upon  your  use  of  our  Platform.   SurePeople  relies  on  the  following 
bases to process Personal Information: (1) as necessary to perform a contract when you request 
services; (2) as necessary for our legitimate interests in providing, enhancing, and protecting our 
Platform and providing you with marketing materials; and (3) with your lawful consent. You have 
a right to opt out of SurePeople’s use of your Personal Information for direct marketing purposes 
at any time. 
You may write to our Privacy Office at privacy@surepeople.com with any questions or to make a 
request  for  access  to,  update  to,  deletion  or  correction  of  your  Personal  Information,  or 
restriction or objection to the processing of your Personal Information. You also have the right 
to complain to the data protection authority in the country where you reside, work, or where an 
alleged infringement of data protection laws has taken place.
By  using  the  Platform  or  our  services,  you  understand  and  acknowledge  that  your  Personal Information  will  be  processed  and  stored  in  the  United  States,  and  may  be  disclosed  to  our 
service  providers  and  affiliates  in  other  jurisdictions.  You  acknowledge  that  your  Personal Information may be processed outside of the country in which you are a resident and in countries that are not subject to an adequacy decision by the European Commission and which may not 
provide for the same level of data protection as the European Economic Area (EEA). In such cases, SurePeople will ensure that we or the recipient of your Personal Information offer an adequate level of protection and that such transfers are made consistent with applicable law. 
Subject to any exemptions provided by law, if you are located in the EEA, you may have the right to  request  access  to,  as  well  as  to  seek  to  update,  delete,  correct,  or  restrict  or  object  to  the 
processing of your Personal Information.  As explained above, we process Personal Information in  various  ways  depending  upon  your  use  of  our  Platform.   SurePeople  relies  on  the  following 
bases to process Personal Information: (1) as necessary to perform a contract when you request services; (2) as necessary for our legitimate interests in providing, enhancing, and protecting our Platform and providing you with marketing materials; and (3) with your lawful consent. You have a right to opt out of SurePeople’s use of your Personal Information for direct marketing purposes 
at any time. 
You may write to our Privacy Office at privacy@surepeople.com with any questions or to make a request  for  access  to,  update  to,  deletion  or  correction  of  your  Personal  Information,  or restriction or objection to the processing of your Personal Information. You also have the right 
to complain to the data protection authority in the country where you reside, work, or where an alleged infringement of data protection laws has taken place.
By  using  the  Platform  or  our  services,  you  understand  and  acknowledge  that  your  Personal Information  will  be  processed  and  stored  in  the  United  States,  and  may  be  disclosed  to  our service  providers  and  affiliates  in  other  jurisdictions.  You  acknowledge  that  your  Personal Information may be processed outside of the country in which you are a resident and in countries that are not subject to an adequacy decision by the European Commission and which may not provide for the same level of data protection as the European Economic Area (EEA). In such cases, SurePeople will ensure that we or the recipient of your Personal Information offer an adequate 
level of protection and that such transfers are made consistent with applicable law. 
Subject to any exemptions provided by law, if you are located in the EEA, you may have the right to  request  access  to,  as  well  as  to  seek  to  update,  delete,  correct,  or  restrict  or  object  to  the processing of your Personal Information.  As explained above, we process Personal Information in  various  ways  depending  upon  your  use  of  our  Platform.   SurePeople  relies  on  the  following bases to process Personal Information: (1) as necessary to perform a contract when you request services; (2) as necessary for our legitimate interests in providing, enhancing, and protecting our Platform and providing you with marketing materials; and (3) with your lawful consent. You have 
a right to opt out of SurePeople’s use of your Personal Information for direct marketing purposes 
at any time. 
You may write to our Privacy Office at privacy@surepeople.com with any questions or to make a request  for  access  to,  update  to,  deletion  or  correction  of  your  Personal  Information,  or restriction or objection to the processing of your Personal Information. You also have the right to complain to the data protection authority in the country where you reside, work, or where an alleged infringement of data protection laws has taken place.
Data Security
SurePeople  has  implemented  reasonable,  risk-based  technical  and  organizational  measures 
designed to secure your Personal Information from accidental loss and from unauthorized access,
use,  alteration,  and  disclosure.  All  information  you  provide  to  us  is  stored  in  a  secure  cloud 
environment. Any payment transactions will be encrypted using SSL technology. 
 
Notwithstanding the foregoing, the safety and security of your information also depends on you. 
Where we have given you (or where you have chosen) a password for access to certain parts of 
our Platform or Mobile Application, you are responsible for keeping this password confidential. 
We ask you not to share your password with anyone.  
 
Unfortunately,  the  transmission  of  information  via  the  internet  is  not  completely  secure. 
Although we do our best to protect your Personal Information, we cannot guarantee the security 
of your Personal Information transmitted to the Platform. Any transmission of Personal 
Information is at your own risk. We are not responsible for circumvention of any privacy settings 
or security measures contained on the Application by any third party unless the circumvention 
was the result of our gross negligence or willful misconduct. 
SurePeople  has  implemented  reasonable,  risk-based  technical  and  organizational  measures designed to secure your Personal Information from accidental loss and from unauthorized access, use,  alteration,  and  disclosure.  All  information  you  provide  to  us  is  stored  in  a  secure  cloud 
environment. Any payment transactions will be encrypted using SSL technology. 
 
Notwithstanding the foregoing, the safety and security of your information also depends on you. 
Where we have given you (or where you have chosen) a password for access to certain parts of 
our Platform or Mobile Application, you are responsible for keeping this password confidential. 
We ask you not to share your password with anyone.  
 
Unfortunately,  the  transmission  of  information  via  the  internet  is  not  completely  secure. 
Although we do our best to protect your Personal Information, we cannot guarantee the security 
of your Personal Information transmitted to the Platform. Any transmission of Personal 
Information is at your own risk. We are not responsible for circumvention of any privacy settings 
or security measures contained on the Application by any third party unless the circumvention 
was the result of our gross negligence or willful misconduct. 
SurePeople  has  implemented  reasonable,  risk-based  technical  and  organizational  measures designed to secure your Personal Information from accidental loss and from unauthorized access, use,  alteration,  and  disclosure.  All  information  you  provide  to  us  is  stored  in  a  secure  cloud environment. Any payment transactions will be encrypted using SSL technology. 
 
Notwithstanding the foregoing, the safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Platform or Mobile Application, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.  
 
Unfortunately,  the  transmission  of  information  via  the  internet  is  not  completely  secure. Although we do our best to protect your Personal Information, we cannot guarantee the security of your Personal Information transmitted to the Platform. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Application by any third party unless the circumvention was the result of our gross negligence or willful misconduct. 
Children
The Platform is not intended for children under 16 years of age. No one under age 16 may provide 
any information to or on the Platform. We do not knowingly collect personal information from 
children under 16. If you are under 16, do not use or provide any information on the Platform or 
through any of its features, register on the Platform, make any purchases through the Platform, 
use any of the interactive or public comment features of this Platform, or provide any information 
about  yourself  to  us,  including  your  name,  address,  telephone  number,  email  address,  or  any 
screen  name  or  user  name  you  may  use.  If  we  learn  we  have  collected  or  received  personal 
information from a child under 16 without verification of parental consent, we will delete that 
information. If you believe we might have any information from or about a child under 16, please 
contact us at privacy@surepeople.com. 
California residents under 16 years of age may have additional rights regarding the collection and 
sale of their personal information. Please see “California  &  Other  State  Laws” above for more 
information.
The Platform is not intended for children under 16 years of age. No one under age 16 may provide any information to or on the Platform. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on the Platform or through any of its features, register on the Platform, make any purchases through the Platform, use any of the interactive or public comment features of this Platform, or provide any information about  yourself  to  us,  including  your  name,  address,  telephone  number,  email  address,  or  any screen  name  or  user  name  you  may  use.  If  we  learn  we  have  collected  or  received  personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please 
contact us at privacy@surepeople.com. 
California residents under 16 years of age may have additional rights regarding the collection and sale of their personal information. Please see “California  &  Other  State  Laws” above for more 
information.
Additional Information
email list, please contact us at:
SurePeople, Inc.
Attn: Privacy Office
c/o Cogency Global Inc.
850 New Burton Road Suite 201
Dover, Delaware 19904
Email: privacy@surepeople.com
Any questions regarding this policy should be directed to privacy@surepeople.com.